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Implementing Feedburner to Your Site


feedburnerYesterday I’ve post an entry on how to optimize your site feed using feedburner’s service. I’ve decided on using their service because it enables me to track my feed reader and from that, I’ll be able to decide the course of my content is heading based on my reader’s interest.

This is very important if your site is a profesional site. Heck, even if your site is a blog, it’s important to know which entries your readers liked the best or not. Normally you can get this information via conventional site statistic but since many people are using RSS readers now, you should also start digging it.

This entry will show you how to implement your newly prepped feed (via feedburner) on your site. Not just implement it, but FULLY using its capability so that you can have your readership grows day by day.

First you must have the prep-ed (I’m still confused on how to spell this) up your feed using any feed optimizer (I recommend feedburner). What you need is to replace any feed address on your site. You can do this either manually or with a help of a script, don’t forget you should also redirects all of your existing reader feed so that they point to your new feed address (or else, you won’t fully able to track your visitor base).

To replace your existing feed (manually), simply look for this:

link rel=”alternate” type=”application/rss+xml” title=”RSS 2.0″ href=”your feed address” />
link rel=”alternate” type=”text/xml” title=”RSS .92″ href=”your feed address” />
link rel=”alternate” type=”application/atom+xml” title=”Atom 0.3″ href=”your feed address” />

(don’t forget to add “< " before "link rel", I have to remove it due to posting restriction)

And change it to your newly acquired feed address, that way everytime a reader wants to subscribe to feed, their feed reader will automatically find your optimized feed (also known as auto-recovery). Aside from that, you should use chickletize feature from wordpress to put a button anywhere on your site so that your visitor can subscribe automatically to their favorite feed reader such as Google, or My Yahoo with a single click.

To redirect your existing feed reader to subscribe to your new feed address, you have to create a .htaccess file on your feed folder (normally yoursiteaddress/feed/) with this single line on the file:

Redirect temp /feed/index.xml(relative to your feed address) http://feeds.feedburner.com/yournewaddress

There you go and your site feed is completely optimized. I hope you find this simple tutorial useful.

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